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Kendall Jenner is de nieuwste aanwinst van La Perla – een classy lingeriemerk. Het bedrijf heeft op Instagram meerdere campagne-video’s gedeeld waarin we Kendall zien flexxen in een aantal lingerie-setjes.

Het bedrijf schreef dit over de campagne: “Kendall is the new star of this campaign and was personally selected by La Perla’s creative director, Julia Haart to interpret the highly innovative path that the brand has set out on,” says a rep for the brand. “Kendall’s contemporary charisma adds an unmistakable touch to every garment, simultaneously highlighting the modernity and the relaxed, self-assured elegance of each piece she wears.”

Backstage action with @kendalljenner on set of the new #LaPerlaSS17 advertising campaign. #LaPerlaLiberation

A video posted by LA PERLA (@laperlalingerie) on

Selfie time with @kendalljenner! #LaPerlaSS17 #LaPerlaLiberation

A photo posted by LA PERLA (@laperlalingerie) on

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